Tetra Studios · 02 / 02 · Virtual creators
One face.Every market.
Creator-style ads and spokesperson videos with AI presenters — and brand-owned virtual creators who keep the same face, voice and manner in every video and every language.
Discuss a productionDesigned once,held forever.
A human creator ages, moves on, changes their mind. A virtual creator is a brand asset: designed once, licensed to you, the same in the thousandth video as in the first, fluent in Saudi Arabic and English, and awake at three in the morning for the next hook.
What you receive
- Creator-style ads: hooks, 15 to 30 seconds
- Spokesperson and explainer videos
- A brand-owned virtual creator: face, voice, manner, wardrobe
- Batches of variants for testing
- Market versions: Saudi, Gulf, Egyptian Arabic, English
- Onboarding, support and training videos
Formats
- 9:16 first · 4:5 · 1:1 · 16:9
- Subtitled and dubbed
- Per-platform safe zones
- Labelled as synthetic where required
- The character bible and licence
- Masters and project files
The work
Presenters and creators from the studio, in Saudi Arabic and English. The studio's productions play with their voices.
Three presenters, one product
The creator, at home
Lujain, the creator
Aura, the creator
Tuwaiq, the creator
The lab · one creator, every market
Same face.Four markets.
Change the market and the line changes, the dialect changes, the voice changes. The creator does not. That constancy is the asset — the bible below is what holds it.
- FaceLocked from a reference set; the same person in every take.
- VoiceOne designed voice, generated in the market's dialect — never dubbed over.
- MannerWarm, direct, unhurried; speaks to one person, not a crowd.
- WardrobeA small system of looks, by market and by season.
- NeverNever a customer's testimonial. Never a real person. Never unlabelled.
AI presenter
KSA · Saudi Arabic
أبشّركم، أخيراً وصل العطر اللي كنتوا تنتظرونه.
Studio demonstration9:16 · 10 s
When the creatordoes not exist yet.
01
A launch with no creator to book
A presenter for the product before anyone has heard of it — in the dialect of every market you sell to.
02
Hooks at testing volume
Twenty openings, five lengths, three markets — from one character, in days, each one still on brand.
03
A spokesperson who is always available
Onboarding, support, training and explainers, updated when the product changes, without a reshoot.
04
A character the brand owns
No renewals, no scheduling, no reputational surprises: a creator that is a brand asset, licensed to you.
What it is made with
Presenter and character models for the performance, voice models for the dialect, video models for the scene, and a finishing pipeline after them. Named as tools, not as partners.
HeyGen
Synthesia
Google Flow
Veo
Google Gemini
ElevenLabs
Kling
Runway
Hedra
Tavus
D-ID
DaVinci Resolve
Synthetic,and labelled.
The rules the studio works to, on every presenter.
01
No real face without consent
A real person's face or voice is used only with their documented consent, on terms they have read. Everyone else on screen is synthetic.
02
Labelled as synthetic
Presenters are marked as AI-generated wherever a platform or a regulator asks for it, and never presented as a customer's testimonial.
03
The character is yours
A virtual creator built for you is licensed to you — face, voice, bible and files — and is not reused for another brand.
04
Saudi rules, by design
Paid content is labelled as paid, in Arabic, as the Kingdom's media rules ask; the SDAIA guidance on generated likeness is the studio's baseline.
05
Dialect, not translation
Scripts are written in the dialect, by people who speak it, and checked before a word is generated.
06
A person checks every take
Every video is reviewed frame by frame and word by word before it leaves the studio.
Questions
Is this allowed in Saudi Arabia?
Advertising with a synthetic presenter is allowed when the content follows the Kingdom's media and advertising rules — paid content labelled as paid, nothing misleading, no real person imitated without consent. We build to those rules and to the SDAIA guidance on generated media.
Will people know it is AI?
Where a platform or the law asks for a label, it carries one, and we never claim otherwise. A well-made presenter is watched for what they say, label or not.
Can it speak Saudi dialect?
Yes. Scripts are written in Saudi, Gulf or Egyptian Arabic by people who speak it, and the voice is generated in that dialect, not translated into it.
Can you make a virtual version of our founder?
Only with their documented consent and a licence that says what the likeness may and may not do. Then yes — for onboarding, explainers and announcements in every language.
How many variants can we get?
As many as the test needs. A batch is typically dozens of hooks and lengths per market from one character; the number is agreed per brief.
Who owns the creator?
You do, under the licence we sign: the face, the voice, the bible and the files. The studio keeps nothing it could reuse for anyone else.
Bring us the presenterwho never gets tired.
A launch with no one to front it. A market you do not have a voice in. A message that changes every week. Tell us who they need to be, and we will tell you how they get made.
Discuss a production